Video Exclusive: PSiMiTAR – Best Life | NARC. | Reliably Informed | Music and Creative Arts News for Newcastle and the North East

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Funky producer-vocalist combo PsiMiTAR have been busy bees working on a video to their most-streamed single of 2020, Best Life, a saxilicious, grooved up floor-filler with smooth vocals and beats that you can’t help but grind to. We’re delighted to be able to offer you a first look at the visuals that accompany it, as well as finding out all about the video from producer Baron Von Alias (Steesh) and vocalist LKP themselves… 

“We started work on this, our debut video as PSiMiTAR, last summer when we were allowed to meet a bit more freely, and we wanted something that fitted with the whole vibe of the song. Bright colours to fit in with most of our artwork from our singles last year. We wanted to make something that people could relate to a bit because although we were stuck in this country and there wasn’t that much to do, we could still live our best life with what we had access to (sunshine luckily, the beach at sunrise), appreciating what we have. It’s obviously got some tongue in cheek moments, poking a bit of fun at the idea of the materialistic attitude of a ‘best life’ with the monopoly money and our Butler, but we just wanted to have fun with it really. 

“With no access to that luxury holiday, swimming pools or a rented mansion, we had to live our best life in the back garden with an enormous paddling pool and some beach sunrises. The video still takes us back to a proper hot summer, which is much nicer than it is now. This was our most-streamed single of last year, so we are looking forward to getting a visual out for people to put names to faces for myself and Steesh.”

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