Narc. Magazine Online
Reliably informed
The Newcastle-based solo artist gives us an exclusive look at the the gothic video accompaniment to their new single, Coven
Alt-pop solo artist MXYM drops the video to their latest single, Coven, the first track from the upcoming EP, Memento Mori (due out 2nd October). This latest offering, with it’s lurking guitar riff, punchy rhythms and haunting vocal drop-downs, is a more dark and gothic offering and comes complete with a visual accompaniment to match. We’re delighted to be given an exclusive look at the music video ahead of its release.
About the video, MXYM adds, “My new single Coven was written in early 2022 amidst the tornado hell-scape that was last year. The song deals with the sudden realisation of how alone you are, the anger and the confusion that come along when everyone you thought were ride or die decide to leave you for dead. So I really wanted to make this video feed into that aggression, confusion and distrust of those around you while also playing into all the witch imagery to give that full black magic experience. The music video centres around a coven of witches who are using me for their own gain, and it’s only when I create a space for myself, that I can come into my own power, be true to who I am and feel my full self.
