TRACK REVIEW: Sam French – D|W|F | NARC. | Reliably Informed | Music and Creative Arts News for Newcastle and the North East

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Sam French, an alternative pop solo artist and producer, brings a uniqueness to his new track D|W|F through the inclusion of spoken word broadcasts into the soundscape. The news report-style voice adds a layer of depth which makes the atmosphere feel like floating. You can feel the layering and advanced production in this uplifting piece, which is unsurprising given French’s position as a skilled producer.

At times, it’s a genre-blurring piece; the vocals are reminiscent of emo rap, although they’re backed by instrumentation which is more indie pop in style. The raspy voice is almost haunting, and the track is certainly memorable through the catchy and fun chorus. The song is ultimately based on a reflexive experience, and evident through a rising and falling ambience.

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