News: Sunderland Cultures – Unlock The City | NARC. | Reliably Informed | Music and Creative Arts News for Newcastle and the North East

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There’s not been a great deal of good news for the creative sector as of late. COVID-19 has stopped it in its tracks and as a result, the situation seems a little dire. However, before you lose all hope there are still those out there fighting the good fight and reading about programmes like Sunderland Cultures’ Unlock The City restores a glimmer of hope to your nihilistic, doom mongered heart. 

The programme was launched to support the creative sector in Sunderland and is a result of a survey carried out by the organisation in April, which asked artists and organisations what support they needed during these challenging times. Some of the things highlighted were the need for funding support and advice, as well as assistance moving work online, retaining audiences and customers during the crisis, IT support and skills development, planning for the future, mental health support and help with navigating uncertainty.

 The first events take place 27th May, 18th June, 7th and 29th July and feature support sessions for artists and creative businesses with Sunderland Culture Producers, 1-2-1 marketing and communications support from local culture blogger, The Culture Vulture, workshops on ‘Delivering Confidently Online’ for practitioners new to online working, by award-winning theatre company Mortal Fools and coaching conversations on how to manage change and uncertainty

So if you are a creative in need of help and live in Sunderland, then put away your ‘The End Is Nigh’ sandwich boards and take heed of Laura Brewis’s (Producer, Artist Development and Creative Industries for Sunderland Culture) battle cry “We’re aware that this a really precarious time for artists and the creative industries everywhere and Sunderland Culture is committed to doing everything we can to help support our creative sector here in Sunderland. We hope that this support will help the creative sector navigate this uncertain time and come out of the crisis stronger and more resilient.”

All sessions are FREE and are bookable through the Sunderland Culture website.

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