ALBUM REVIEW: Ariel Pink – pom pom | NARC. | Reliably Informed | Music and Creative Arts News for Newcastle and the North East

Narc. Magazine Online

Reliably informed

4AD

Released: 17.11.14

2/5

From his early years as a lo-fi auteur to his more recent breakthrough records on 4AD, Ariel Pink has thrived on a combination of skewed humour and unusual sincerity – even when he seemed to be taking the piss, there was always a genuine passion and craft behind it. On this double album though, it’s hard to avoid that his persona has become creepy and overbaked. There’s still some gleefully infectious melodies as on White Freckles, but the album is weighed down by a preponderance of bad, overlong joke songs and – on the nadir of Black Cheerleader – leering misogyny. It’s not the sound of pom pom that’s the problem, so much as the increasingly unlikeable attitude behind it.

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